Privacy Policy

Effective date: 1 January 2025  |  Last updated: 1 January 2025

apps.bm is committed to protecting your personal information in accordance with Bermuda's Personal Information Protection Act 2016 (PIPA). This policy explains what information we collect, why we collect it, how we use it, and your rights as a data subject.

1. Who We Are

apps.bm is operated by IELAI Limited, a company registered in Bermuda ("we", "us", or "our"). We are the organisation responsible for the personal information collected through the www.apps.bm website and the applications accessible from it (the "Services").

Contact us at: privacy@apps.bm

2. What Personal Information We Collect

Under PIPA, "personal information" means any information about an identifiable individual. We may collect the following categories of personal information:

Information You Provide Directly

Information Collected Automatically

Information from Third Parties

3. Legal Basis and Purposes for Processing

PIPA requires that personal information is collected and used only for purposes that a reasonable person would consider appropriate in the circumstances. We process your personal information on the following bases:

4. How We Share Personal Information

We do not sell your personal information. We may share it with:

5. International Transfers

Where personal information is transferred outside Bermuda, we ensure that the receiving jurisdiction or recipient provides protection that is substantially similar to PIPA, or we obtain appropriate contractual safeguards.

6. Data Retention

We retain personal information for as long as necessary to fulfil the purposes described in this policy, and thereafter only as required by applicable law or for legitimate business record-keeping. When personal information is no longer required, we delete or anonymise it securely. Specific retention periods are available on request.

7. Cookies

We use cookies and similar technologies to operate our Services and improve your experience. Cookies we use include:

You can manage cookies through your browser settings. Disabling essential cookies will impair your ability to use the Services.

8. Your Rights Under PIPA

As a data subject under PIPA, you have the following rights:

To exercise your rights, contact us at privacy@apps.bm. We will respond within 45 days as required by PIPA.

9. Security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration, or destruction. These measures include encryption in transit and at rest, access controls, and regular security reviews. In the event of a privacy breach that creates a real risk of significant harm, we will notify affected individuals and the OPC as required by PIPA.

10. Children's Privacy

Our Services are not directed to children under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify registered users of material changes by email or in-app notification at least 14 days before the changes take effect. Your continued use of the Services after that date constitutes acceptance of the updated policy.

12. Contact and Complaints

For privacy enquiries, to exercise your rights, or to make a complaint:

You also have the right to lodge a complaint with the Office of the Privacy Commissioner for Bermuda (OPC). For more information, visit www.privacy.bm.

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